Why do you think that Wile E. Coyote always purchased his Road Runner killing equipment from the Acme Company? It’s because they had anything he could image available for him. Be it rocket propelled roller skates, humongous sling shots or 500 pound sticks of dynamite, Acme had it all.
Course you might be thinking, but they were an imaginary company and their stock was only limited to the imagination of the cartoon writer, that’s not reality! Or is it? Just because your company doesn’t make the widgets or creates the services to be the “End all, be all” company, doesn’t mean you can’t have alliances with others that do have the products or services you don’t vendor. (Didn’t you just love my use of triple negatives in the last sentence? It’s kind of like attempting the dreaded and ever dangerous “Triple Take” during a comedy skit!)
Take for example Teton Business Solutions, they’ve start a new alliance program with their customers and venders. By creating this alliance Teton now has at its fingertips a huge assortment of assets to draw from and the companies they’re aligned with have all the resources Teton has to offer at theirs.
How does it work? The Program as intended will benefit the following areas of Joint Venture Business:
1) Improved Channel Management Knowledge
2) Resource Availability within Alliances
3) Promotion of Products and Services
4) Indirect Operational Cost Saving Opportunity
In layman’s terms: you get a group of trusted businesses within your area (But could be national) and team up to find ways to help each other succeed. Yes! That’s right! Helping others succeed! Unheard of in business isn’t it. But the benefits are shared among the group. Each time someone succeeds it means that each member of the alliance also inherits a greater chance to profit. As each of you extends into larger territory you share that information with others of the group. Each then has the opportunity to reach into the new possibilities.
Pie in the sky you say?! Let me tell you how my company did this.
After learning about Strategic Alliances from Teton Business Solutions and aligning ourselves with Teton, we’ve implemented our own alliance that now is also loosely aligned with Teton (Since I am already aligned with Teton, my new alliance has opportunities to work with Teton).
We’ve brought together a team of entertainers and promoters to each of our mutual benefit. I get more booking because the promoters and I are working together to get us into more clubs and then we the entertainers funnel our advertising dollar from the club owners to our alliance promoters, that then super promote our gigs so we get huge crowds thereby, making clubs owner more willing to give me bigger gigs. Our alliance promoters then get more “bang” for the buck with the advertisers by buying bigger ads at discounted rates and a bigger profit margin from the percentage they get for promoting the gig. It’s a win, win situation for all of us.
To learn more about creating alliances and how you can align yourself with a great team of Human Resource managers call, write or go to the Teton Business Solutions website at: http://www.tetonbusinesssolutions.com/
Remember; we’re all in this together.
Stephen James Comedy Improv & Human Resource Training Consultant
Flint, Michigan
If you’re looking to re-energize your Sales Force, inspire your Marketing Department or to encourage your Board to think “Out of the Box”, “The Stephen James Comedy Troupe Corporate Team Building” will work together with you in delivering the message you want to give! Team Building will always be a top priority for today's organizations. Building effective teamwork through leading edge corporate and organizational team building programs is one of “The Stephen James Comedy Troupe” (Corporate Team Training) greatest capabilities! And we make it so much FUN! CONTACT US AT:
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Funny Business is a humorous look at some serious issues your business or organizations have to address. http://funnybusinessbystephenjames.blogspot.com